Reading Time: 3 minutes Every business leader faces a similar dilemma: How do I tell people about my business and share what makes us better than the competition with my audience? The answer is excellent marketing campaigns – but where to start? One option is to hire an outside advertising firm to build your brand for you, but this […]

Reading Time: 4 minutes The most important part of software implementation is being able to understand exactly what it is you’re implementing. Having a team that can work with you toward achieving go-live success is essential to help you be more knowledgeable about your new application. It will also go a long way in enabling you to get the […]

Reading Time: 3 minutes If you manage a home care business, you’re likely no stranger to the industry-wide shift towards facilitating a digital experience for your patients and referral sources. As Nupura Kolwalkar, Brightree Chief Product Officer, explains in this blog, modern patients not only prefer but expect to have the same online customer service experience with their medical […]

Reading Time: 4 minutes This is the second part of our two-part blog on new business trends for HMEs in 2022 and beyond. Missed the first part? Read it here. There are a variety of market forces at work – competitive threats from non-traditional consumer savvy market disrupters, the changing expectations of the patient, and the focus on coordination […]

Reading Time: 4 minutes The COVID-19 pandemic has forced dramatic changes in healthcare delivery in the US. It has exposed the human and financial costs of the nation’s health inequity. And it has accelerated change — forcing us to shift to virtual health and more care delivery in the home. Yet the infrastructure and forces required to sustain this […]

Reading Time: 2 minutes Brightree customers are making a huge difference in their patients’ lives, and we’re excited to continue to support you as America’s most trusted HME software provider.

Reading Time: 5 minutes By Jennifer Leon, Vice President of Brightree Patient Collections at Brightree As consumer trends have pushed businesses towards providing fast, easy transactions and communication, the healthcare industry is finally catching up. Efficiency and security are top of mind for consumer-facing companies when it comes to modernized billing processes, and providers looking to better meet patient […]

Reading Time: 4 minutes By Jeanette Eklund, Product Manager for Revenue Cycle Management, Brightree The Centers for Medicare & Medicaid Services (CMS) have recently proposed significant changes to the National Coverage Determination (NCD) for home oxygen use that, if implemented, will impact how HME businesses document patient medical need and track equipment. While we can assume that many factors […]

Reading Time: 4 minutes By Jerry Dennany, Chief Technology Officer at Brightree As an HME or pharmacy home infusion provider, your patients place their trust in you to get them the care they need to live a healthier life. At the same time, they entrust you with some of their most valuable property: their private financial and health data. […]