Reading Time: 3 minutes Every business leader faces a similar dilemma: How do I tell people about my business and share what makes us better than the competition with my audience? The answer is excellent marketing campaigns – but where to start? One option is to hire an outside advertising firm to build your brand for you, but this […]

Reading Time: 4 minutes by Christopher Lieu Clinical Product Manager, Brightree As our healthcare payment system shifts from volume to value, utilizing care approaches that improve outcomes while lowering costs are essential. This is why home infusion is becoming more and more popular with patients. A recent study by the National Home Infusion Association (NHIA) found that in 2019 […]

Reading Time: 4 minutes The most important part of software implementation is being able to understand exactly what it is you’re implementing. Having a team that can work with you toward achieving go-live success is essential to help you be more knowledgeable about your new application. It will also go a long way in enabling you to get the […]

Reading Time: 3 minutes If you manage a home care business, you’re likely no stranger to the industry-wide shift towards facilitating a digital experience for your patients and referral sources. As Nupura Kolwalkar, Brightree Chief Product Officer, explains in this blog, modern patients not only prefer but expect to have the same online customer service experience with their medical […]

Reading Time: 4 minutes This is the second part of our two-part blog on new business trends for HMEs in 2022 and beyond. Missed the first part? Read it here. There are a variety of market forces at work – competitive threats from non-traditional consumer savvy market disrupters, the changing expectations of the patient, and the focus on coordination […]

Reading Time: 4 minutes The COVID-19 pandemic has forced dramatic changes in healthcare delivery in the US. It has exposed the human and financial costs of the nation’s health inequity. And it has accelerated change — forcing us to shift to virtual health and more care delivery in the home. Yet the infrastructure and forces required to sustain this […]

Reading Time: 4 minutes Over the last two years COVID and chip shortages combined to create a double whammy for our industry. HMEs were forced to adopt new technologies and collaborate with their workforce virtually overnight. What became clear from all of these events piling on was that Digital Transformation is the only way to leverage your data and […]

Reading Time: 2 minutes Brightree customers are making a huge difference in their patients’ lives, and we’re excited to continue to support you as America’s most trusted HME software provider.

Reading Time: 5 minutes We live in a world where things are instantaneous and paperless – and where medical practices are no longer willing to give away product or services for free. This fact is becoming more true every day in patient collections. That’s why one effective way to improve private pay collections is to keep a card on […]